Richard Branson, the founder of the Virgin Group...

...which is comprised of hundreds of companies, regularly gathers his executives and asks them to share stories. 👇 

Branson said, “telling a story is one of the best ways we have of coming up with new ideas.” 

He has found this practice so powerful that, in the past, he has often invited staff to his house to tell business stories around the campfire. 

How many essential stories do we miss in our own lives? 

Having a positive or negative customer story to draw from could be extremely powerful in directing corporate change.

Tell more stories!