SHOW NOTES:
PODCAST EPISODE SUMMARY: In this episode Andrea Jones and Matt Zaun talk about the dynamics of change, and how companies can get more done.
ANDREA JONES BIO: Andrea runs Andrea Jones Consulting (AJC), which helps organizations efficiently accomplish impactful projects and change. The...
I had a boss several years tell our department, “if you're early, you're on time; if you're on time, you're late, and if you're late, you're an abomination.”
Then he had children.
His perspective changed real quick.
The archaic 9-5, clock in, clock out idea is not good business.
...
”๐ช๐ต๐, ๐๐ต๐, ๐๐ต๐...”
She taught me the secret to losing weight!
You can do this too!
2-years ago, I hired Aly Di as my fitness coach. Not only did she ask me my why behind wanting to lose weight, but she asked me to go five levels deep...
. ๐๐ก๐ฒ ๐๐จ...
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PODCAST EPISODE SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about how you can refine your stories through posting on LinkedIn.
RACHEL SIMON BIO: Rachel is the Founder & CEO of Connect the Dots Digital, where she focuses on LinkedIn corporate strategy and how companies...
SHOW NOTES:
PODCAST EPISODE SUMMARY: In this episode, Niraj Kapur and Matt Zaun talk about how you can separate yourself from the competition in sales.
NIRAJ KAPUR BIO: Niraj is the Managing Director of “Everybody Works in Sales.” He is a keynote speaker, TEDx speaker, and...
๐๐ณ๐๐ฒ๐ฟ ๐ฏ๐ฒ๐ถ๐ป๐ด ๐ถ๐ป ๐๐ต๐ฒ ๐ฝ๐ผ๐น๐ถ๐๐ถ๐ฐ๐ฎ๐น ๐๐ผ๐ฟ๐น๐ฑ ๐ณ๐ผ๐ฟ ๐๐ฒ๐ฎ๐ฟ๐, ๐’๐๐ฒ ๐๐ฒ๐ฒ๐ป ๐บ๐ ๐๐ต๐ฎ๐ฟ๐ฒ ๐ผ๐ณ ๐บ๐ฎ๐ป๐ถ๐ฝ๐๐น๐ฎ๐๐ถ๐๐ฒ ๐ฝ๐ฒ๐ผ๐ฝ๐น๐ฒ.
Some politicians are like professional wrestlers, where they treat public policy like a show.
I’ve seen people give a persuasive speech on stage, get down, and...
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PODCAST EPISODE SUMMARY: In this episode, Kari Schwear and Matt Zaun talk about how many leaders live in a “gray area” and suffer behind the scenes.
KARI SCHWEAR BIO: Kari is the founder of GrayTonic, where she focuses on executive lifestyle coaching for high achievers and...
“Marketing will kill you!”
Recently, I was having a conversation with my 9-year-old son about marketing.
My 4-year-old ran into the room and in true little boy fashion yelled, “be careful; marketing will kill you.”
Umm...ok...I thought.
Without skipping a beat,...
He was sobbing and had to hug me.
Recently, after one of my strategic storytelling workshops, a gentleman in the audience pulled me aside.
60-year-old man. CEO of an extremely successful company.
He was sobbing and had to hug me.
For the first time in his life, he realized he had...
๐ ๐ ๐๐ถ๐ณ๐ฒ ๐ถ๐ ๐ฎ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐ด๐ฒ๐ป๐ถ๐๐, ๐ฎ๐ป๐ฑ ๐๐ต๐ฒ'๐ ๐ฎ ๐๐ฒ๐ฟ๐ ๐๐๐ฟ๐ผ๐ป๐ด ๐๐ผ๐บ๐ฎ๐ป. ๐ ๐น๐ผ๐๐ฒ ๐ถ๐! ๐๐ป ๐ผ๐๐ฟ ๐บ๐ฎ๐ฟ๐ฟ๐ถ๐ฎ๐ด๐ฒ, ๐๐ฒ'๐ฟ๐ฒ ๐ฐ๐ผ๐บ๐ฝ๐น๐ฒ๐๐ฒ ๐ฎ๐ป๐ฑ ๐๐ผ๐๐ฎ๐น ๐ฒ๐พ๐๐ฎ๐น๐.
๐ฒ๐๐๐๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐๐ข ๐๐๐๐๐ข!
I won’t tell you how old she is…but it’s a milestone birthday.
I've learned over the years that Courtney is often...
I've seen a lot of posts recently that say, ”prove them wrong,” and I find these posts somewhat confusing.
I don't do my work to prove anything to anybody. We’ll always have people that don't believe in what we do; that's part of life.
Regardless,...
Saw a slide deck the other day that made me laugh. The speaker was great, and had a lot of insightful info, the only problem was the font he used in the presentation.
It just looked really weird to me, especially for a business presentation.
Made me think about how important details are when...
Don't give it 100%
It's a lie and could hurt your business.
Here is what I mean...
When people say, ”give it 100%, ” what they are saying is,”give it your all,” but you can't do that all the time.
We have high productivity times and high creativity times during the...
Here is my secret to tripling my sales...
.
.
.
.
…COPYWRITING!
Fun fact: I don't have the biggest LinkedIn following, and I don't need to.
So many people get hung up on “likes,” followers, and comments that they fail to speak directly to their prospects.
Most of my posts that convert...
Some of you need a chiropractic adjustment on your LinkedIn content.
You’re playing the clicks game, not the cash game.
Don't post:
Boring case studies
Cliché motivational quotes
Articles that don't relate to your target audience
Instead:
Share your stories
Share your mistakes...
You should NEVER listen to podcasts on a faster speed.
I've had to work with a lot of clients recently and deprogram them.
They were leaders getting poor marks on communication with their staff through surveys.
“They don't know how to talk.”
“They don't know how to...
SHOW NOTES:
EPISODE MENTIONED: Stories on a Massive Stage with Rachel Simon can be listened to HERE.
SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about how you can refine your stories through posting on LinkedIn.
RACHEL SIMON BIO: Rachel is the Founder & CEO of Connect the Dots...
SUMMARY: In this episode, Will McGinnis and Matt Zaun talk about how companies can utilize technology to capture a prospect's data and then use that info to strategically connect with them.
WILL MCGINNIS BIO: Will is the Director of Sales at FullThrottle.AI, which is a company that helps...
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SUMMARY: In this episode, Dan Koval and Matt Zaun talk about how to build a legacy through Corporate Social Responsibility.
DAN KOVAL BIO: Currently in his 14th year at Bentley Systems, Dan Koval oversees all global corporate giving and colleague community involvement. This includes...
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SUMMARY: In this episode, Michelle Griffin and Matt Zaun talk about how to build a foundational personal brand that’s fused with your company.
MICHELLE GRIFFIN BIO: Michelle is an author, speaker, and coach who shows professionals how to step out and be seen as leaders in their...
SHOW NOTES:
SUMMARY: In this episode, Lyndsay Dowd and Matt Zaun discuss how leaders can create an irresistible sales culture.
LYNDSAY DOWD BIO: Lyndsay is a speaker, and coach to executive leadership teams, where she shows them how to build an irresistible sales culture that drives results.
For...
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SUMMARY: In this episode, Rocco Matteo and Matt Zaun discuss retail and the danger in companies chasing the next trend at the expense of their existing customers.
ROCCO MATTEO BIO: Rocco is the managing partner of E3 Consulting, and he frequently speaks on strategic planning, “the...
SHOW NOTES:
SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about how to view LinkedIn like a massive stage.
RACHEL SIMON BIO: Rachel is the Founder & CEO of Connect the Dots Digital, where she focuses on LinkedIn corporate strategy and how companies can utilize the platform with...
SHOW NOTES:
SUMMARY: In this episode, Deven Gillen and Matt Zaun talk about how to position yourself as an expert on social media.
DEVEN GILLEN BIO: Deven is the Director of Business Development at Storyy, where they help business owners grow their personal brand and establish themselves as a...
Stories With Traction Blog
