SHOW NOTES:
SUMMARY: In this episode, Matt Zinman and Matt Zaun talk about how to retain top talent by focusing on beating burnout in an organization.
MATT ZINMAN BIO: Matt is the founder and CEO of ZU Publishing, INC., author of Z-isms (Insights to Live By), and a speaker who focuses on beating...
Growing up, my mother taught me that when you do something you love, you won’t even consider it work.
Well, this week, I was in heaven.
Conducted strategic storytelling workshops in Chicagoland.
I love doing these sessions and could do one every single day and not get bored.
Hey,...
At least, that’s what hundreds of people said early on.
Countless bankers rejected the Mickey Mouse concept!
But guess what? Walt Disney is hailed a genius today.
In fact, this year is the 101st anniversary of Walt Disney Studios!
Just because some people don’t understand your...
1 ๐๐๐ฅ๐๐ข๐๐ฌ (*especially ones with Abraham Lincoln ) Every time I post a selfie, I get 3x the reach of a normal post.
2 ๐๐ญ๐จ๐ซ๐ข๐๐ฌ ๐ฆ๐๐ญ๐ญ๐๐ซ ๐๐ข๐ ๐ญ๐ข๐ฆ๐
Sharing an authentic story where you position someone else as the hero will get you lots of traction.
3 ๐๐จ๐จ๐ค๐ฌ
The first few lines of text are extremely...
…Chicagoland!
Excited to speak at Creeden & Associates tomorrow.
We’ll be talking about how to…
-boost sales
-enhance internal communication
-and create a vibrant company culture
…all through the power of strategic storytelling.
The next few days will be awesome!
Have...
It got me thinking about what separates winning organizations.
How do some crush their sales goals and create a vibrant company culture?
Business teams that go the distance know how to utilize storytelling.
Wanna score major wins? Get good at sharing stories…
Talk about your failures...
Years ago, Meyer Friedman (a cardiologist) recommended something to his highly stressed patients who were at greater risk of developing heart disease.
He told them to take the longest line at the grocery store to practice inner peace.
Sounds simple, huh?
A peaceful mindset comes with practice.
...
SHOW NOTES:
SUMMARY: In this episode, Evan Sparks and Matt Zaun talk about CRG, executive search, and the future of work.
EVAN SPARKS: Evan is the Director of National Search at CRG.
For more info: Website and LinkedIn
MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers...
In 2016, a good friend told me to be more active on LinkedIn.
I laughed at her since I always viewed this platform as a glorified resume site.
I was wrong.
By using LI with a specific strategy, my business grew more in the last few years than I ever thought possible.
Don’t make the same...
In this post, I share methods for crafting a robust and impactful story and how to use your real-life stories by considering your story's intention, timing, relatability, and structure.
Intention
Consider your intention when telling a story and recounting your life...
No, not his 200,000,000 house in Beverly Hills.
The house he started Amazon in.
I was speaking at a company in Bellevue, and his old house was literally down the street, so I had to see it for myself.
This garage is where Amazon was launched.
Today, it’s the 5th most valuable company on the...
President Reagan possessed a fascinating capability...the ability to command the attention of his audience.
I used to spend countless hours studying how Reagan was able to be the orator he was.
Whether you loved or hated him, there is no denying that his public speaking skills were off the...
...my content produces 2 million+ impressions each year. Has for the last four years. This isn’t bad, but it’s not great either. Meaning anyone can do it.
This led to tens of thousands of people checking out my profile.
Profile views lead to inbound messages inquiring about services.
...
It took me 2 years to book him, and I spent weeks preparing.
20 mins into our virtual interview, everything was going great.
Then, my 5-year-old barged in.
I muted my mic and waved my hands, trying to tell him to leave my office!
Nope.
He started throwing legos and got louder and louder.
I couldn't...
So far, I've been to:
-Thomas Jefferson
-Rutherford B. Hayes
-Warren G. Harding
-Franklin D. Roosevelt
-Lyndon B. Johnson
-Richard Nixon
-Jimmy Carter
-Ronald Reagan
-George H. W. Bush
-George W. Bush
...museums.
Each one fascinates me because they’re all steeped in interesting stories and history....
…Chicagoland!
Excited to speak at Normandy Remodeling tomorrow.
We’ll be talking about how to…
-boost sales
-enhance internal communication
-and create a vibrant company culture
…all through the power of strategic storytelling.
The next couple of days will be awesome!
...
Blood, sweat, maybe some tears...
I love learning about the player's stories and how they got to where they are.
So much work. So much consistency.
When it comes to great stories, we need a foe.
People love struggle/victory stories.
In business, we want it to be easy, but that doesn't give us a...
Jan 5th - How to be a Great Storyteller with Claire M. Davis
Jan 12th - Intentional Storytelling with Terence Farrell
Jan 19th - Flip the Script with Lyndsay Dowd
Jan 26th - The Story of Westcliff with Dr. Anthony Lee
Episode number 113 (FAQs regarding storytelling) with Claire Davis...
SHOW NOTES:
SUMMARY: In this episode, Dr. Anthony Lee and Matt Zaun talk about the founding of Westcliff University and where Dr. Lee learned his leadership skills.
DR. ANTHONY LEE BIO: Dr. Lee is the President and CEO of Westcliff University and has led the institution through incredible growth...
1. Share powerful stories that relate to your target audience
2. Consistency wins
3. It's a long, long game, but once you get results, you'll know
4. Treat LinkedIn like a big networking event, not a social media site
5. Offer tremendous value, and people will look...
The companies that fully implement the concepts that I teach in my Powerfully Persuade Through Storytelling workshop tell me that the results are astounding.
They crush their sales goals.
I started making my clients promise me that they will use the concepts I teach for inspiration and not...
You're nuts for not focusing enough on your ideal clients.
In 2007, Joshua Bell (one of the best musicians in the world) played music in the NYC subway on a violin worth $3,500,000.
Out of 1,097 people who passed by, only 7 actually stopped and listened.
Two days before this experiment, he...
…and it was all worth it.
The audiences were incredible and committed to implementing the strategies.
The food was delightful.
The winter wonderland was breathtaking.
Next stop: Chicago.
Stories With Traction Blog
